Weekends are a great time to advertise especially with great resources at your disposal.
For your convenience, I am listed my favourite and most responsive resources for you here. Choose the ones that fit with your budget.
We will begin with safelists, a fruitful resource when used regularly. The key to making safelist advertising effective is consistency. I make it a habit to advertise to all my resources 2 to 3 times a week as I have access.
My favourite safelist resources:
List Joe - the all time most responsive list available online today. This unique list service works for free or pro members. Free members simply click member ads to earn credits for viewing. Credits add up very quickly allowing you to send your add to a random sampling of members. Paid members can send to 3000 random members every 3 days.
MadVlad Safelist - definitely one of the top lists online. This credit mailer has a very active database. There is a free option and several paid options.
Business World List - long standing, large membership (over 70,000 members). Well managed and very active. They have an AdAnnounce feature that is highly effective. There are both free and paid memberships available. I recommend upgrading to gold to take advantage of mailing the entire database.
AdTactics - this responsive safelist has matured into a really great resource. Both free and paid memberships are available and the upgrade is most affordable.
Prospect Response - this unique, long standing advertising program has different resources to use including their famous Solo Ads
What do you advertise on these types of lists? I recommend an invitation to join your list :-)
Here is an example:
Subject: Are we connected?
Hello fellow list member,
My name is Janet Legere and I'm
looking to connect with other online
marketers to exchange ideas and
share resources.
Please join my list by entering our
draw to win over $200 in Earth
Friendly products.
http://www.winfreeproduct.com
I look forward to connecting.
Have a great day,
Janet Legere
NOTE: When sending an ad to online lists, always use personalization codes if they are available. Business World List allows you to use the ~FIRSTNAME~ code. You would use this in the subject as well as the body of the email.
For the more experienced online marketer, one of the best Safelist Blasters is what we call the "Black Tie" of Submitters, iPostAd. This is one of the longest standing submitters and is well managed by Val and her crew.
CAUTION: When joining iPostAd, be certain to read and follow their directions exactly. If you don't, you could end up with an inbox full of email and a real headache to recover from. This system is not recommended for beginners.
Check out iPost Ad here
Let's spend a little bit of time talking about Traffic Exchange programs. Yes, they really can be effective if used properly. The key to Traffic Exchanges is to take advantage of the credits you can earn.
Once you join the particular Traffic Exchange, you will need to login and add your website address to the exchange. As you earn credits, other exchange members will view and visit your website. My experience has shown that traffic exchange members tend to fill out forms so make sure you are advertising a lead capture page.
My favourite Traffic Exchanges:
TrafficSwarm - long standing very responsive exchange. Yes, it really does work. Upgrading is the best solution here.
MaxTrafficpro - very active exchange with responsive members. Affordable upgrades.
FreeTrafficBar - the ultimate in exchange services, this sits on your browser window and is unobtrusive. Works great!
Remember, the secret to making these resources work for you is consistency. Be certain to track your ads and check your results.
More on tracking and checking your results next time.
Till then, happy marketing. Make it a productive weekend and make every day a responsive day.
Share your results here and post your questions.
Chat soon,
Janet Legere
List Building Expert
One small act CAN change the World
http://gogreenwith.janetlegere.com
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2 comments:
Wow, thanks for the great inI had not heard of many of these resources before. formation. I have been a marketer for about 18 months and had never heard of some of these resources before. I will definitely be signing up for some today. Great article!
Cathryn Maldonado
http://bestfreeads.blogspot.com
I hope these help you Cathryn.
I had someone email me concerned about all the emails that arrive when you use a safelist.
One way to avoid the clutter is to setup a message rule to receive all those safelist emails and put them into a separate folder in your inbox.
If you used a separate email JUST for your safelist subscriptions as advised, then it's really simple to setup a rule based on the email address (your subscribed address).
Let us know if you need help with message rules.
Janet Legere
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