Sunday, September 07, 2008

Generating Network Marketing Leads

Generating good solid Network Marketing leads can be a chore or it can be a very simply act.

What resources are you using to attract the right leads?

Today, I want to share some of the resources and tools that are working for our group to attract the right kind of leads for their business.

Marketing online does not have to involve 'Rocket Science' and you don't need to be an "Internet Guru" or possess extraordinary skills.

What you do need is the ability to read and follow directions.

So, if you feel you have the very unique skill to be able to read and follow directions, then please read on.

In this post, I will share a few simple tips to help you attract leads and solid prospects for your primary business. I will talk about using a "prospecting system" and then I will talk to you about advertising your prospecting link. We will cover things like Traffic Exchanges and Marketing Lists and Safelists and Social Networks. Today, I will cover Traffic Exchanges only as it's important that you learn one task at a time.

So, let's begin by talking about the system you will need. Many of you reading this post will already have a "system" in place and you can use the process I'll talk about to advertise your link.

Ok, let's get started shall we?

Step 1 in this process is having a system to capture your leads.

You can do this one of two ways, either by using a system that is created for you or by creating your own "lead capture" system. (there are actually many systems out there and many ways to do this, we'll concentrate on two systems and a few simple resources that work).

The system we use is called 'Earth Friendly Biz' (EFB), and our system is based on a "3-step process" that attracts leads and encourages activity. Prospects view the system and enter their information to learn more about our 3 steps. They are introduced to three programs that we recommend - these programs are then used for marketing our sites - and then they register for their own free system.

You can review our 3-step system here: http://www.earthfriendlybiz.com

If you prefer to create your own lead capture page, I put together a report that shows you how to simply add an auto-responder form to a Blogspot page. Blogspot is a free resource and very simple to use. If you own an auto-responder system such as "Get Response" or "Response Magic" then you are set to go.

You can download my free report here: http://www.mywealthyblog.com

Throughout the rest of this report, I will be using the EarthFriendlyBiz system as an example. You can replace my EFB information with your own if you are using a sysem other than EFB.

This is where people tend to fail. They signup for systems such as EFB and then they stop. Either they advertise briefly with no results or they don't advertise at all and their claims to others are "the systems do not work".

If you are one of those marketers, then all you need to do is to continue marketing. Over time, you will see results. I guarantee it.

And I guaranteee this as well, if you keep doing what you are doing, you will continue to get the same results. It's time for change.

The simple steps I will outline below will work but only if you are consistent with your marketing AND with your followup.

NOTE: it does not matter how good a system is, if you don't add your personal follow-up, your business will not grow. You will attract a lot of leads but until you connect with them personally, they will be inactive.

Ok, so let's get started advertising your new prospecting system.

Step 2 - Advertising your "Lead Capture" link

In this section, I'm going to begin discussions on joining and using different advertising resources. In this post, my focus is Traffic Exchanges.

Let's Talk Traffic Exchanges

There is a lot of controversy over Traffic Exchanges and the fact is, they work. However, they only work if you set them up and either surf for credits, purchase credits or earn credits by sponsoring.

Most Traffic Exchanges are free and most offer a monthly, annual or lifetime membership. When possible, I always recommend the upgrade, especially any One Time Offers. If you are new to Internet Marketing, you want to add "upgrades" one at a time as your budget allows. The free traffic exchange memberships work well too.

Here are a just three of my favourite Traffic Exchanges:

WebBizInsider is my top pick in Traffic Exchanges and one of my first recommendations. You will want to take advantage of all aspects of WebBizInsider from their traffic program to their downline builder. WebBizInsider is a must have resource. You'll want to upgrade to a pro account and when available, purchase traffic and downlines (WebBizInsider offers the ability to purchase downline members. You are then able to send an email to all downline members once a week. I receive a lot of leads from sending emails to my WebBizInsider downline. JOIN

Traffic Swarm - Responsive Traffic Exchange system that is highly effective and been around a long time. I get new members from TrafficSwarm all the time. - JOIN

Max Traffic Pro - Unique traffic exchange system that is highly effective and well managed. You'll see activity from this active exchange - JOIN

Step 3 - Setting up your Traffic Exchanges

Each exchange offers training on how to setup their program and use the system. I encourage you to take time and become familiar with each exchange as you join.

You are going to advertise your lead capture link.

In this example, because we are focused on the EarthFriendlyBiz system, you will setup your EarthFriendlyBiz website.

Your EFB website link will look like this http://www.earthfriendlybiz.com/AFFILIATEID where you will replace AFFILIATEID with your EFB username.

You will be asked for you Website URL and information when you join the Traffic Exchange program.

If you are advertising a lead capture page, you will enter that link when you join and setup the Traffic Exchange programs.

You want to spend a few moments each day surfing through the exchanges that you are a member of. Most exchanges offer bonus credits for surfing each day and you will be introduced to other members sites. It's always a good idea to see what others promote on Traffic Exchanges.

Lead capture type sites are the best to advertise on exchanges. Anything that captures your reader's contact information.

Traffic Exchanges are just one of many resources you will learn to use online.

To help you take further advantage of the Traffic Exchange programs, I wrote a report on how to maximize exchanges and welcome you to download a free copy here

If I were to give out one word of advice it will be this: Take this slow. Don't join every program and resource out there thinking your business will grow. You must learn to understand how each system works and you must setup your systems properly.

Far too often I see new members and even seasons members take on too much at once and become lost in the sea of information and learning.

If you take your time and learn the basics of each program, understand how they function and learn to set them up properly, you will be able to successfully use the Internet to build your list and build your primary business.

Remember, the Internet is a great place to find prospects and our goal is to find those prospects and have them subscribe to your list so they can learn about you and your business.

In my next post, I will start talking about sending ads to online lists. There is a lot to learn when it comes to marketing to online lists so we'll spend some extra time here.

Stay tuned for more List Building Strategies!

Have an outstanding day.

Janet Legere
List Building Expert

Can We Live Longer and Feel Younger?
Is it really possible? YES! It is!
Read about our real life experience here:
http://www.janetlegere.com